Services

Services are not the product. Results are.

Three engagement tiers, all run by one creative director from the first call to the published asset.

Engagement

Retainer

monthly, not per project

Shortest

3 months

nothing compounds in less

Capacity

3

engagements at a time

Fee

Scoped

quoted per engagement

Start here

Which one do you need?

The four layers

Every tier is the same four layers, covered to a different depth. Nothing here is a package: pick the layers the brand is missing.

BuiltOngoingNot in scope

The brand looks fine and nobody can say what it stands for.

01

Brand Presence

Visual direction and content identity

2/4

  1. 01

    Positioning

  2. 02

    Identity

  3. 03

    Content

  4. 04

    Growth

Not included

  • Brand strategy & positioning
  • Photo & video production
  • Meta Ads
  • Web

Best for

Brands that already have a product but lack a feed identity that justifies the price.

3 months minimum

Engagements at this scope · 2

  • 777 Apparel
  • Luma Yachting
See the layers per client

The creative is fine and the spend is not compounding.

02

Content & Growth

Production engine plus paid acquisition

2/4

  1. 01

    Positioning

  2. 02

    Identity

  3. 03

    Content

  4. 04

    Growth

Not included

  • Brand strategy & positioning
  • Visual identity
  • Web
  • Media spend, billed separately

Best for

Brands ready to spend on growth, but only after the creative is tight enough to compound.

6 to 12 months

Engagements at this scope · 2

  • 777 Apparel
  • Luma Yachting
See the layers per client

Nobody can say in one sentence what the brand is for.

03

Full Brand System

End to end brand operating system

4/4

  1. 01

    Positioning

  2. 02

    Identity

  3. 03

    Content

  4. 04

    Growth

Not included

  • Media spend, billed separately

Best for

Brands rebuilding from the position outward, where every layer has to agree with the one above it.

6 to 12 months

Engagements at this scope · 2

  • 777 Apparel
  • Luma Yachting
See the layers per client

Side by side

What each one ships

What each engagement tier includes
What is covered01Brand Presence2/402Content & Growth2/403Full Brand System4/4
Positioning & strategyPositioning & strategy: not includedPositioning & strategy: not includedPositioning & strategy: included
Visual identityVisual identity: includedVisual identity: not includedVisual identity: included
Content direction & planningContent direction & planning: includedContent direction & planning: includedContent direction & planning: included
Photo & video productionPhoto & video production: not includedPhoto & video production: includedPhoto & video production: included
Meta AdsMeta Ads: not includedMeta Ads: includedMeta Ads: included
Web design & buildWeb design & build: not includedWeb design & build: not includedWeb design & build: included
Quarterly reviewQuarterly review: includedQuarterly review: not includedQuarterly review: included
Typical length3 months minimum6 to 12 months6 to 12 months

Scroll sideways to compare

Still between two of them? Say what the brand is and where it is stuck, and the right tier is usually obvious in one reply.

Start a project

Common questions

Before you send a note.

  • Direct only. The thesis is one signature, end to end. Adding another agency in the middle defeats the model.

  • Often the best engagements rebuild rather than start. We audit what is working, keep what compounds, and rebuild the rest with intent. Nothing wasted.

  • Yes: strategy, creative, build, and ongoing optimization. The creative is the unfair advantage, the ad account is just the channel. Media spend is billed separately, straight to your own account.

  • Anything that needs to look cheap to work. Bargain ecommerce, daily deal, lead farms. The model is built for brands that compete on quality.

Start a project

hello@gajinov.com

Tell me what the brand is and where it is stuck. Short is fine.